Introdctuion

Al-Nasser Bros. Trading Company was founded on 1997 at Saada City, Yemen, where it started to practice its commercial activities in the field of selling and distributing foodstuffs and consumer products under the name of Nasser Bros. Trading Company. The company had developed quickly as it has been changed to become Nasser Hadi for Foodstuff Trading Est. during 2003.

The continuous growth company continuous quickly until it was registered in the year 2013 with the number 5325 and under the name of “Al-Nasser Bros. Limited Liability Company. Throughout the journey of Al-Nasser Bros Co. many new branches have been opened in several Yemeni cities including the capital Sana'a and besides the distribution and marketing of local and imported foodstuffs and consumer products the company has expanded its commercial activities to include importing and exporting activities from and to several Arabic and foreign countries, including Poland, Indonesia and others, and obtaining commercial agencies from different foreign and local companies.

The company's success and rapid growth are attributed to the ambitious vision and the hard-work of its founders, continuous seeking to obtain new opportunities, markets and fields, possessing highly qualified and trained human resources exert themselves to serve their customers, distinguish contributing in meeting the needs and expectations of their costumers and the needs of local markets, and acquiring a network of loyal and trustworthy customers which the company is keening to build strong relationships characterized by honesty, integrity, mutual respect and providing service of high quality and competitive prices in a timely manner with its valuable costumers. Finally, the company's success and rapid growth are attributed to acquiring good image in its commercial and community environment due to its commitment to fulfill its corporate social responsibilities represented in servicing and holding responsibility to customers, community and the environment.

About Us

The company aims to carry on providing its commercial services in its current fields of work using modern and innovative methods and to expand its local markets to cover most Yemeni governorates, to establish stable partnerships with local industrial and commercial companies and to expand the importing and exporting activities to supply local markets with high quality products from the global markets and industries at reasonable prices commensurate with the buy capacity of Yemeni people.

About Us

"Leading locally and expanding globally with ensuring the quality of product and service and the excellence in servicing the customer and the community"

To be the leading company in providing its commercial services in the fields of selling, buying, importing, exporting, distributing and marketing high quality food and consumer products using modern methods and technology with achieving the highest quality levels in customer and consumers service. It also seeks to maintain its rapid growth and continuous development through diversifying its current commercial services, adding new technology-based services, maintaining and developing its network of loyal customers, developing its human resources and strengthening the positive image it has in the society.

Al-Nasser Bros. Trading Company is always keening to adhere to a set of core values which are considered as the company’s guidance and code of ethics that the company is committed to follow in its dealings with all the beneficiaries of the company from customers, agents, employees, consumers, regulators and others. The set of values committed by the company is considered as one of the factors of its success and continuous growth, the above mentioned set of values can be summarized in the followings:

Ensuring to reach the highest product and service quality standards.

Working hard to offer the best services to our customers

Ensuring full honesty in the conduct of business.

Believing that the interest of the company lies in the interest of the customer and the consumer.

Practicing our business activities with absolute integrity and the highest standards of ethical conduct.

Cooperation and mutual respect between the company and its customers, human resources and society.

Working towards the continuous development of the company’s human resources and linking the success and development of the company to the continuous success and development of its human resources.

Working on innovation and continuous improvement of the company's services and use of the possible latest technological means.

Ensuring the provision of services to the community surrounding the company as possible.

Our Products

  • All
  • Tuna Alzaker
  • Romba
  • Cramel Alzaker

Alzaker Tuna

Romba

Carmel Alzaker

Alzaker Tuna

Romba

Carmel Alzaker

Alzaker Tuna

Romba

Carmel Alzaker

Alzaker Tuna

Romba

Alzaker Tuna

Our Objectives

Al-Nasser Bros. Trading Company has many objectives and plans for the future, in which it seeks to keep abreast of the developments of the food and consumer industries, the import and export sector, the modern technologies witnessed by the distribution and marketing sector. Among these objectives, in addition to its keenness to develop its high quality services in the field of selling, distributing, marketing, importing and exporting food and consumer products, are the following:

  • Increasing the market share of the high quality products that the company distributes and markets.
  • Strategic expansion through increasing varieties of goods from the current franchises and suppliers associated with the company.
  • Working on making new franchises for high quality goods from domestic and foreign companies.
  • Developing the import sector in the company to provide new varieties of high quality goods at suitable prices commensurate with the purchasing power of the Yemeni citizen.
  • Developing the export sector in the company to market Yemeni products abroad, and to contribute in marketing and introducing the Yemeni product and to contribute in supporting the national economy.
  • Obtaining a permanent group of suppliers and industrial companies and building strong relationships with them based on the bases of cooperation and mutual interest, exchanging of experiences and knowledge and serving the customer and consumer.
  • Developing our distribution and marketing services in line with the increasing demands of customers and with the continuous development of modern technology.
  • Obtaining a solid base of permanent loyal customers by improving customer services and mutual trust between customers and the company.
  • Evaluating and developing the performance of our human resources in all sectors, branches and sections of the company to obtain highly qualified and experienced managers and employees.
  • Consolidating the company's good reputation and enhancing its position in the community and the surrounding environment.






Undaesenti

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Pariatur

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Adipiscing

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  • Duis aute irure dolor in reprehenderit in voluptate velit.
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Reprehit

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  • Ullamco laboris nisi ut aliquip ex ea commodo consequat.
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Our Strategies

The strategy of Nasser Bro. Trading Company is represented in its acquiring of strength points and strategic planning that make it the ideal partner locally and globally, that is evidenced by its remarkable growth in a short period of time, its pursuit of investment in brands and its acquisition of the right capital to invest in new fields. The company’s strength points are the followings:

Strengths of the company

Al-Nasser Bro. Trading Company is proud of the success achieved during the past years, as it has become one of the distinguished companies in the field of trading and distribution of foodstuffs inside Yemen due to the following strength points: 1. Having accumulated business experience in this field. 2. Owning a group of active branches in the Yemeni governorates. 3. Having a qualified and experienced sales team from professional vendors, distributors and promoters. 4. Having a network of permanent customers with high loyalty to the company. 5. Provide the best offers at points and shops, and possess an appropriate pricing strategy to attract the consumer. 6. Having plans to develop each sales outlet (department) with the ability to predict and analyze sales.

Strategic planning of the Company

The strategic planning at Al-Nasser Bros. Company depends on the following points: 1. Focusing on the quality of the product and service provided to the customer and the consumer. 2. Believing in the idea of working as an integrated team to achieve the objectives of the company. 3. Planned expansion which commensurate with the consumer needs and purchasing power of the Yemeni consumer. 4. The role of active management in promoting the satisfaction of employees using different methods which lead to the increasing of their performance. 5. Creativity and innovation in the services provided to the customers of the company.

Our Organizational Structure

  • General Manager
  • Procurement Administration
  • Sales and Marketing Administration
  • Financial Administration
  • Human Resource Administration
  • Branches Administration
  • Import, Export and Foreign Relations Administration
 

Contact Us

Be InTouch with Us

Get in touch

grateful for contacting

Location:

AL-Nasser st. behind AL-Thawra Stadium
Sanaa, Yemen

Email:

info@alnasserbros.com

Call:

+967 777 381 900

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